Belgacom
Employee gift project
Belgacom, one of the Belgian telecom operators, was looking for an employee gift for its 19000 employees that would help them focus on the importance of sustainable development and corporate responsibility for the entire workforce. They issued a tender to 20 potential suppliers with the request to come up with an original proposal for a limited budget.
Arteel’s creative team based their proposal on the customer’s company brand and values. They came up with the idea of a Belgacom branded shopping bag filled with fair-trade products. A card with appropriate messaging was added to the bag and wrapped in a customized card board box.
Out of the 20 proposals, the Arteel’s proposal was selected because it was a full concept that included gift, communication, packaging and delivery to their different sites across the country. It is for the third time already that we were chosen as preferred supplier by the Belgacom management team because our offer best conveyed the corporate message and generated the highest perceived value for the available budget.
